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  • Customer story: Dean’s Auto Electrical

    Shaken by the Canterbury earthquakes, Tracy and Dean’s Auto Electrical business lost a lot of clients and they almost closed the doors. But they took the hard road instead, and with an innovative mindset, are flying along.

    • 3.9 out of 5 stars
    • from 46 ratings

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  • Customer Story: Haka Tours

    Haka Tours: How a young bank employee turned his love of travel into a successful tour operator business.

    • 3.6 out of 5 stars
    • from 58 ratings

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  • Customer story: Passionberry

    Juggling the demands of a young family with a rapidly growing business can only be done with military-style organisation and help from champion babysitters, says Passionberry founder Fiona McIntyre.

    • 3.3 out of 5 stars
    • from 7 ratings

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  • Developing a direct mail campaign

    Direct mail is a powerful tool for boosting your sales, retaining your customers and finding new customers. This guide offers you some tips on creating an effective direct mail campaign and monitoring its success.

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  • Developing a telemarketing campaign

    Used correctly, telemarketing tactics can significantly boost the performance of most businesses. This guide gives you some hints on how you can develop suitable telemarketing scripts, how to monitor the success of your telemarketing campaign, and...

    • 3.7 out of 5 stars
    • from 3 ratings

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