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  • Improving the effectiveness of your advertising

    Many businesses have limited marketing budgets and therefore need to get a good return on their advertising investment. This guide explains why monitoring your advertising is so important and offers some simple and practical tips to improve the...

    • 4.3 out of 5 stars
    • from 3 ratings

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  • How to defend and justify your pricing

    Often small businesses find themselves justifying their price to customers, and then being pressured to think “I’ll give a discount to get the sale”. But if you’re confident in your pricing strategy you shouldn’t need to give away your margin. So...

    • 3.8 out of 5 stars
    • from 37 ratings

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  • Should you use a business broker

    If you have decided to sell your business, is it worthwhile using a business broker? This guide explains the role of a business broker, the advantages and disadvantages of using a broker, the costs involved and how to find a suitable broker for your...

    • 4.1 out of 5 stars
    • from 22 ratings

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  • What skills and experience do I need to start a business?

    Find out whether you have what it takes to plan, gather finance, market your business, manage cash flow, serve your customers and organise your time, to be confident of a profitable future as a small business owner.

    • 2.4 out of 5 stars
    • from 73 ratings

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  • Customer story: Flying Horse

    An ANZ business workshop helped Julia Latham turn her passion for horses into a successful business venture. And in turn gave her the chance to improve the lives of at-risk kids.

    • 4.3 out of 5 stars
    • from 13 ratings

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